EVCHARGE4U Brand

Context
EVCHARGE4U was originally designed as a sub-brand of Nijssen Electric, which focused on the installation of electric vehicle charging stations. The overwhelming success of EVCHARGE4U has recently superseded Nijssen Electric as now the primary service.
Contributions
I designed the EVCHARGE4U logo and brand to have an element of edginess to promote the idea of a progressive, forward thinking company. Sophisticated stylized photography and typographic details are designed to resonated with the sensibilities of high-end Tesla customers, while bold colors and gradients are accessible and friendly to other electric vehicle owners.
Role
Creative Director, Lead Designer, Writer, Front-End Coder

Software
Photoshop, Illustrator, Dreamweaver, Word, Safari & Chrome Dev Tools

LOGO
evcharge4u_full-color_on-wht
EARLY VARIATIONS
evcharge_full-color_on-wht_1300px